Turning self-doubt into self-belief: Reflection on my first year as a full-time PR consultant
Before I started my first full-time job in public relations, I’ve heard a lot of ‘horror’ stories about the industry. Long working hours, highly competitive environment, twisting stories to deliver results… those are a few that stuck with me the most. I was doubting if I’d chosen the right field to build a career as my personality is the complete opposite to what is ‘supposedly’ normal in the industry. I never appreciated working long hours just for the sake of creating an image of a hard-workin
Beyond the lecture theatre: 4 key lessons I’ve learnt (so far) from my first agency gig
This year, I began the final year of my communications degree with no agency experience. *cue ugly crying face with a side of a manic breakdown*Overhearing my peers talk about their numerous internship experiences and compare who had been assigned the more mundane task, I started to fear my impending graduation. The reality of becoming a grad with no experience was slowly coming to fruition.Seeking internships is not part of the comms curriculum; however, it is an unspoken necessity as an underg
Professional development and why it needs to be top of your to-do list in 2021
While many of us are happy to shrug 2020 off our shoulders (myself included!), it was still a year of learning for me.
The Importance of Australian Patient Advocacy Groups
Patient advocacy groups play a really important role in the Australian health system.There’s confusion among some in the health industry about what they actually do and also about how best to engage with them. But the COVID-19 landscape has really shone a light on how important they are and how impactful the work is that the do.The pandemic has really disconnected people from the health system with visits, screening and pathology tests all way down from where they should be.So patient groups hav